Attira Terms of Service

    Last updated: June 12, 2026

    These Terms of Service ("Terms") are a binding agreement between you and Abdul Afreen, a sole proprietor based in Eluru, Andhra Pradesh, India ("Attira", "we", "us"), who operates the Attira AI-powered wardrobe and virtual try-on application at [https://tryattire.com] and the Attira mobile applications (the "Service").

    By creating an account or using the Service, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Service.

    Contact: support@tryattire.com

    1. Eligibility

    You must be at least 13 years old (16 in the EEA) to use Attira. If you are under the age of majority where you live, you may use Attira only with the involvement of a parent or guardian. By using the Service you confirm you meet these requirements.

    2. Your account

    • You provide a name, email, password, and gender when you register, and you verify your email with a one-time code.
    • You are responsible for keeping your password confidential and for all activity under your account.
    • You agree to provide accurate information and to keep it current.
    • Notify us at support@tryattire.com if you suspect unauthorized use of your account.

    3. The Service

    Attira lets you:

    • Upload photos of clothing, which our AI detects and organizes into a digital wardrobe.
    • Optionally upload a full-body ("persona") photo, or choose a stock model avatar, to generate AI virtual try-on images.
    • Receive AI-generated outfit recommendations and chat with a styling assistant.
    • Save looks and add calendar events for outfit planning.

    We may add, change, or remove features at any time. We may also set reasonable usage limits (for example, on uploads or AI generations).

    4. Your content and the rights you grant us

    You own your content. You keep all rights to the photos, images, messages, and other content you upload or create in Attira ("Your Content").

    License to operate the Service. You grant us a limited, non-exclusive, worldwide, royalty-free license to host, store, process, and display Your Content solely to provide the Service to you — for example, detecting clothing in your photos, generating try-on images, and showing you your wardrobe. This license ends when you delete the content or your account, except for copies that persist transiently in routine backups (see the Privacy Policy).

    We do not train AI on Your Content. We do not use your photos, likeness, or content to train AI models, and our agreements with our AI providers (Azure OpenAI and Google) confirm they do not train their models on data sent through their APIs.

    Your responsibilities for what you upload. You represent that:

    • You own or have the rights to the photos you upload.
    • If a photo shows a person (including a persona photo), you are that person or have that person's permission to upload and process their image.
    • Your Content does not infringe anyone's rights or violate any law.

    5. Acceptable use

    You agree not to:

    • Upload images of other people without their consent, or any unlawful, infringing, hateful, sexually explicit, or harmful content.
    • Use the Service to create misleading, defamatory, or deceptive imagery of any person.
    • Attempt to reverse engineer, scrape, overload, disrupt, or gain unauthorized access to the Service or its underlying systems.
    • Resell, sublicense, or commercially exploit the Service without our written permission.
    • Use the Service to build or train a competing product or AI model.

    We may remove content or suspend accounts that violate these rules.

    6. AI-generated content

    Try-on images, outfit recommendations, and styling suggestions are AI-generated previews. They may not accurately represent garment fit, color, size, fabric, or how an item looks in real life, and may contain errors. They are provided for personal styling use only. You are responsible for your own purchasing and styling decisions. You can report problematic generated content at support@tryattire.com.

    7. Fees and paid plans

    The Service may be offered free of charge and/or through paid plans.

    • If you purchase a paid plan, the price, billing period, and what's included are shown to you at the point of purchase.
    • Fees are processed by third-party payment processors; your payment is also subject to their terms.
    • Unless required by law or stated otherwise at purchase, fees are non-refundable. You can cancel a paid plan at any time, and it will not renew for the next period.
    • We may change our prices; changes apply to future billing periods, and we will give notice where required.

    8. Intellectual property

    The Service itself — including the Attira name, logo, software, design, and content we create (but not Your Content) — is owned by us and protected by intellectual property laws. We grant you a limited, personal, non-transferable right to use the Service under these Terms. You may not use our name or logo without our permission.

    9. Third-party services

    The Service relies on third-party providers, including Microsoft Azure (Blob Storage, Container Apps, Azure OpenAI), Supabase (database), Google (Gemini API), Resend (email), and Vercel (frontend hosting). Your use of the Service is also subject to those providers' terms where applicable. We are not responsible for third-party services we do not control.

    10. Privacy

    Our handling of your data is described in our Privacy Policy, which forms part of these Terms. Please read it to understand how we collect, use, and protect your data, including face and body imagery.

    11. Suspension and termination

    • By you: You can stop using the Service and delete your account at any time in Settings → Danger zone → Delete account, or at [https://tryattire.com/delete-account]. Deletion is immediate and permanent.
    • By us: We may suspend or terminate your access if you breach these Terms, misuse the Service, or where required by law. Where reasonable, we will give notice.
    • Sections that by their nature should survive termination (for example, intellectual property, disclaimers, limitation of liability, and governing law) continue to apply after your account ends.

    12. Disclaimers

    The Service is provided "as is" and "as available," without warranties of any kind, whether express or implied, including fitness for a particular purpose, accuracy, and non-infringement, to the fullest extent permitted by law. We do not warrant that the Service will be uninterrupted, error-free, or that AI-generated content will be accurate or suitable for any purpose.

    13. Limitation of liability

    To the fullest extent permitted by law, Attira will not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of data, profits, or goodwill, arising from your use of the Service. Our total liability for any claim relating to the Service will not exceed the greater of (a) the amount you paid us for the Service in the 12 months before the claim, or (b) INR 5,000. Some jurisdictions do not allow certain limitations, so some of these may not apply to you.

    14. Indemnification

    You agree to indemnify and hold us harmless from any claims, damages, or expenses (including reasonable legal fees) arising from your Content, your use of the Service, or your breach of these Terms — including any claim that an image you uploaded infringed someone's rights or was used without their consent.

    15. Changes to these Terms

    We may update these Terms from time to time. We will post the updated version here and change the "Last updated" date. For material changes we will give reasonable notice in the app or by email. Your continued use of the Service after changes take effect means you accept the updated Terms.

    16. Governing law and disputes

    These Terms are governed by the laws of India, without regard to conflict-of-law rules. The courts located in Andhra Pradesh, India will have exclusive jurisdiction over any dispute arising out of or relating to these Terms or the Service, subject to any mandatory consumer-protection rights you have where you live.

    17. Contact us

    Abdul Afreen (sole proprietor) Eluru, Andhra Pradesh, India Email: support@tryattire.com